Sales Director
Company: The Summit of Winter Garden
Location: Winter Garden
Posted on: January 26, 2023
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Job Description:
Pay up to $67,000 plus commissionThe Summit of Winter Garden
seeks compassionate and caring individuals who are dedicated to
supporting exceptional senior living experiences. Working at The
Summit of Winter Garden means you are part of the family. Each day
is an opportunity to make a positive difference in the lives of
those around you.Full-time benefits include:PTO (Paid Time
Off)Daily PayHoliday PayHealth/Dental Insurance401K with employer
matchLife InsuranceShort and long-term disabilityReferral
BonusesTuition ReimbursementEmployee Assistance ProgramSummary of
Duties of the Sales DirectorThe Sales Director's primary
responsibility is to maintain or exceed budgeted occupancy and
revenue. The Sales Director position is responsible for internal
and external sales functions to include lead generation as well as
closing sales. The Sales Director develops and executes sales and
marketing plans to include marketing events as well as networking
with local civic groups, businesses, and medical and non-medical
professionals. The Sales Director manages all leads, utilizing a
lead management system and referral source database for tracking
results. In communities with more than one sales associate, the
Sales Director may also directly supervise and manage another sales
associate.Essential Functions of the Sales DirectorMeet or exceed
budgeted occupancy and revenue.Meet or exceed established Key
Performance Metrics (KPI's).Utilize The ENGAGE Experience sales
process for internal and external sales functions.Lead the creation
of Strategic Sales and Marketing Trimester Plans with support from
the Executive Director, Regional Director of Operations, and
Regional Director of Sales.Effective and successful execution of
the Strategic Sales and Marketing Trimester Plans.Appropriately
plan and allocate marketing expenditures.Adhere to the GMI Brand
Style Guide with utilization and creation of any public-facing
materials and press releases.Maintain a current Competitive
Marketing Analysis (to be updated at least twice each
year).Pre-qualify sources of professional referrals in order to
determine their eligibility to send qualified potential residents
to the community.Establish and maintain a professional relationship
with key figures that have the ability to make or influence
referrals to the community.Conduct business development
appointments, events, and presentations with key figures and their
associates (i.e., physicians, medical professionals, rehabilitation
hospitals, non-medical professionals, etc.) in order to build
relationships and generate referrals.Close sales by responding
promptly and guiding residents, families, and/or advisors with
making decisions; provide appropriate referrals and
resources.Establish a flexible work schedule that supports the
demands of the community outside of typical business hours as
needed to provide visits, respond to telephone inquiries, give
presentations, set appointments with qualified prospects in order
to close sales.Maintain accurate and current information within the
CRM to include lead management as well as referral source
management.Partner with the Executive Director to establish a sales
culture within the community.Train and coach associates on
telephone etiquette/ inquiry process, visits, customer
service.Establish a thorough, working knowledge of base rates and
care costs within assigned community and adjust with changes as
necessary.Maintain resident, associate, and community
confidentiality and adhere to Residents Rights.Build strong,
trusting relationships with community and company
associates.Contribute to community relationships by demonstrating
cooperation and professional conduct with residents, families,
fellow associates, professionals, and vendors.Contribute to team
effort by being flexible in work assignments by furnishing support,
by taking initiative, and by understanding how this position
affects and compliments all other community positions.Demonstrate a
high level of organization, attention to detail, ability to meet
deadlines, and timely communication.Support the mission, vision,
and culture of the organization through positive communication and
leadership.If applicable, provide direct supervision, guidance, and
coaching for additional sales associate(s) within the
community.Additional tasks and duties as assigned.Knowledge,
Skills, Abilities, and ExperienceBachelor's Degree in Marketing,
Business, Communications, or related field is strongly preferred;
equivalent combination of education and experience is
required.Minimum of five years of relevant senor living industry
experience with proven results.Proficient in computer utilization
including: Windows, Office, Word, Excel, Outlook, and CRM database
systems.Demonstrate excellent oral and written communication skills
and proficiency with email processes and etiquette.Demonstrate a
positive attitude and interpersonal skills to work with various
people including associates, residents, families, and
professionals.Promote positive work environment that emphasizes
teamwork.Respond positively to constructive feedback by listening
to supervisor, customers, and peers and use it to improve
performance.Ability to travel for meetings as requested by
supervisor.Adherence to the Grace Management, Inc. Sales &
Marketing Manual, all Policies and Procedure Manuals and Associate
Handbook.Completion of drug testing and criminal background check
upon hire and upon request of supervisor or Grace Management, Inc.
Human Resources.
Keywords: The Summit of Winter Garden, Orlando , Sales Director, Executive , Winter Garden, Florida
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