Marketing Analyst

Location: Lake Mary
Posted on: April 23, 2024

Job Description:

Adecco is currently assisting a local client in their search to fill a Marketing Analyst job in Lake Mary, FL. This is a temporary to hire opportunity. Apply Now if you meet the qualifications listed below!

DUTIES AND PRIMARY RESPONSIBILITIES

These are the responsibilities that the employee has full accountability for delivering.

• Manage marketing campaign tracking, analysis, and reporting

• Develop and conduct B2B customer surveys, analysis, and reporting

• Conduct primary and secondary market research, analysis, and reporting

• Track industry trends and report

• Utilize BI to create report for marketing analysis purposes

• Create needs assessment for company CRM/Contact Management system; create RFP and manage analysis process, provide recommendations for business decision

• Analyze, derive and communicate pertinent, insightful business/marketing conclusions through various reports, charts and presentations for internal and external stakeholders

• Improve marketing campaign effectiveness by identifying, analyzing and interpreting trends/patterns in complex datasets

• Manage ad hoc reporting requests and effectively prioritize the work based on the business needs by extracting request requirements and needs of the customer, while anticipating the future needs of the business

SKILLS / EXPERIENCE / QUALIFICATIONS REQUIRED

• BS/BA marketing or related field

• Minimum 5 years of relevant work experience in a marketing-related quantitative role

• Ability to strategize, develop and execute practical solutions to business/marketing problems

• Must be proficient in MS Excel, Word, PowerPoint, Access and have the ability to analyze large datasets

• Must be proficient in survey software

• Must be knowledgeable about CRM/contact management software (salesforce.com, SAGE, etc.)

• Familiarity with market research principles

• The aptitude to interact professionally with a diverse group, including executives, managers and subject matter experts

• Excellent written/verbal communication and presentation skills

• Self-driven personality with the ability to multi-task, prioritize commitments and manage time effectively

Adecco provides one of the most comprehensive benefits packages in the industry to contract workers.

Click on Apply Now to be considered for this Marketing Analyst job in Lake Mary, FL or you can visit our website www.adeccousa.com to search for other opportunities that are currently available.

Equal Opportunity Employer Minorities/Women/Veterans/Disabled

Keywords: , Orlando , Marketing Analyst, Sales , Lake Mary, Florida