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Sr Analyst Digital Experience

Company: Hilton Grand Vacations
Location: Orlando
Posted on: November 23, 2021

Job Description:

Job DescriptionWhat will I be doing? The Digital Experience Senior Analyst, Platform Management will be responsible for crafting outstanding digital experiences and supporting digital marketing efforts through the management of HGV---s enterprise content management system and email marketing platform. The Senior Analyst will mentor the team to develop technical solutions using the most relevant development tools/techniques, insistently optimizing, and bringing efficiency to team processes. This role will combine content management, digital marketing, commerce, and customer insights to deliver personalized content in real time that---s scalable across various marketing channels.-- Additional Responsibilites Include:

  • Coordinate the organization---s Web CMS (web page template management, page editor, metadata editor, SEO management, page versioning, site search, page access, rule-based publishing and workflow, multi-domain deployment, internationalization, etc.).
  • Create / Edit HTML and CSS/SASS responsive layouts for multiple channels (web, email, display, etc.) based on design requirements
  • Assist business partners with marketing technology execution (configure campaigns, personalization, testing, experience automation, email, and social marketing tactics that demonstrate user data available)
  • Coordinate decisions regarding expansion of digital platform use and integration with other centralized marketing technology resources (e.g. marketing automation, CRM, eCommerce, POS, etc.)
  • Analyze user story acceptance criteria to ensure technical feasibility and point out potential issues
  • Support the discovery, prioritization and execution of bug fixes and enhancements
  • Work with backend developers on building out web page functionality using APIs
  • Work with the UX team on attractive, easy to use, impactful UI
  • Validated proficiency in development technologies such as PHP, Bootstrap, JavaScript, WordPress, Sitecore, HTML5, CSS to develop mobile adaptable websites and applications in an agile environment
  • Write well crafted, testable, efficient code while making recommendations for process/coding improvements
  • Supervise teammates on short term sprints and long-term deployments
  • Use strong communication skills and technical knowledge to translate technical software solutions to non-technical clients
  • Lead team meetings, retrospective discussions, and process documentation to drive efficiencies and lessons learned-- We offer a comprehensive benefit package to our full-time Team Members that include medical, dental and vision insurance, 401K plan, Paid Time Off (PTO) program and exciting travel benefits. QualificationsWhat are we looking for? Hilton Grand Vacations is a leader in the vacation ownership industry, operating with an unwavering dedication to innovation, quality, and continued growth. At the core of our company---s success are our Team Members. To fulfill this role optimally, you must possess the following minimum qualifications and experience:--
    • BA/BS/Bachelor's Degree
    • HTML5, CSS, Javascript/jQuery, CSS/SASS
    • Understanding of technical SEO
    • User Experience (UX) and User Interface (UI) experience
    • Deep understanding of website and landing page standard methodologies with a direct marketing focus
    • Solutions oriented with collaborative and proactive approach to problem solving
    • Self-sufficient and able to handle multiple projects and partners simultaneously
    • Always seeking new ways to bring efficiency to day-to-day work
    • Stays current with industry standard methodologies It would be advantageous in this position for you to demonstrate the following capabilities and distinctions:
      • Experience with Sitecore and Wordpress CMS
      • Experience with Adobe Campaign
      • Experience with WorkFront and Azure
      • Development/Related certifications We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Keywords: Hilton Grand Vacations, Orlando , Sr Analyst Digital Experience, Professions , Orlando, Florida

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