Marketing Manager

Company: TWO MEN AND A TRUCK -
Location: Orlando
Posted on: March 18, 2023

Job Description:

Marketing Manager $48k to $60k salary plus profit share bonus and benefits packageLaunch your career with TWO MEN AND A TRUCK - and discover the opportunities for growth! The Marketing Manager will work directly with the Franchise Owner to develop, implement, and oversee the marketing strategy with the objective of promoting the TWO MEN AND A TRUCK - brand and services offered.What We Offer

• Flexible schedule
• Monthly Profit Share Bonus
• Fun and Energetic Management Team
• Real world experience in a fast paced, customer focused company!
• Weekly pay
• Health, dental, and vision insurance
• Health rewards program
• Vacation and paid time off
• 401(k) with 100% match
• Retirement plan support
• Company discounts - Verizon, Enterprise, Ford, Quicken Loans, & more!ResponsibilitiesMarketing Strategy and Reporting
  • Assist in developing, implementing, and reviewing the current marketing goals and strategy
  • Compile monthly Marketing Report with various Key Performance Indicators (including ad spend, # of leads, analytics, sales performance on forms/calls, etc.)
  • Track and report on all marketing initiatives and goals
  • Track and evaluate lead sources through various established internal tools
  • Assess ROI of new marketing opportunitiesSocial Media
    • Take professional photos/videos of staff, networking events, trade shows, community involvement, and on-the-job services
    • Develop social media content and calendar for scheduling posts
    • Monitor social conversations, messages, and reviews
    • Monitor ad campaigns and performance (Facebook, Instagram, Reels, Pinterest)Digital Advertising
      • Update and maintain company portal for unique local web page content
      • Review and edit all external communication including any online reviews (Yelp, Google, Indeed, Glassdoor, social media)
      • Manage and review content/imagery writing for dedicated landing pages, marketing ads, and social media
      • Design, development and manage marketing collateral including print, online, digital, video, and more.
      • Manage and respond to review websites such as Yelp, Indeed, etc.Community Involvement
        • Coordinate and attend networking events such as Chamber of Commerce, Association of Realtors, Realtor Shows and Conventions, Builders Associations, job fairs, etc
        • Register and coordinate all conference and trade show activity including exhibit design/preparation, giveaways and pre-show/post-show advertising.
        • Initiate and develop relationships with apartment and senior communities, local realtors, mortgage agencies, and any other potential commercial customers
        • Run annual charitable campaigns such as Movers for Moms
        • Evaluate, document, and coordinate all donation requests and community involvement and send spec sheet to the contracted national PR company
        • Maintain accurate records of marketing inventory and order supplies as needed, including but not limited to office stationery, giveaways, swag, and trade show supplies.Our Ideal Candidate Skills
          • Degree in marketing, public relations, advertising, business, or related field is preferred
          • Previous experience in a related environment or industry is preferred
          • Perform and delegate grassroots marketing and attend events
          • Excellent organizational skills; must be able to multi-task under time constraints
          • Must be proficient with the following Microsoft applications: Word, Excel, PowerPoint, Publisher, Outlook
          • Graphic design knowledge a plus (Adobe Illustrator, Adobe Express, Canva, etc.)
          • Familiar with Facebook Ads and analytics
          • Knowledge of Social Networking Platforms (Facebook, Instagram, Twitter, LinkedIn, etc.) and ads and analyticsOur Ideal Candidate Personality
            • Highly motivated with the ability to work independently
            • Friendly, professional personality
            • Metrics-driven marketing mind with an eye for creativity
            • Strong project management, multitasking, and decision-making skills
            • Exceptional oral and written communication skills
            • Comfortable with public speakingLimited travel within central Florida marketing territories of Polk, Osceola, and Orange counties
              
              This job posting is for a position at the individually owned and operated TWO MEN AND A TRUCK - franchise located in Orlando County, Florida. The employer at this location is J & J Family Moving & Storage, LLC.

Keywords: TWO MEN AND A TRUCK -, Orlando , Marketing Manager, Executive , Orlando, Florida