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Digital Marketing Intern

Company: Launch That
Location: Orlando
Posted on: May 27, 2023

Job Description:

At Launch That, we invest in ourselves and our community. -For the third year in a row, we have been recognized as a Top Workplace by the Orlando Sentinel! -Launch That was founded in 2007 as an entrepreneurial digital marketing startup that's grown from two founders in a garage to almost 100 digital, tech, creative and content professionals in the heart of downtown Orlando.Launch That covers 100% of the premium cost for employee-only medical coverage for all full-time benefit eligible team members! -We also offer 100% employer paid short- and long-term disability insurance, competitive compensation, PTO, 20 days of paid maternity and paternity leave after the first year, 20 days of paid medical leave after the first year, a 401k retirement plan, paid volunteer opportunities and more!We work hard and appreciate work/life balance, so all of our team members enjoy a paid company-wide Holiday Break from December 24th - January 1st each year! -Our hybrid work model consists of work-from-home opportunities, with 3 recommended in-office days (T, W, TH) to maximize team collaboration and 2 WFH days (M, F). We believe in offering ongoing flexibility when it comes to the things that happen in life, like childcare, doctor appointments and the joys of homeownership!Check out more about our mission, vision, team, culture, and office at the bottom! -About This RoleLooking for an opportunity for hands-on experience in digital marketing? Then our internship may be for you! -The internship runs for 4 months and pays $12.50 per hour. -The Digital Marketing Intern must be able to work up to 29 hours a week in a hybrid flexible workplace environment.The Digital Marketing Intern is in charge of executing digital marketing strategies, under general supervision, across one or more of Launch That projects. This position follows established procedures in a hybrid flexible workplace environment.Day-to-Day - -

  • Contributions are limited to routine tasks, as assigned by department leadership and ICs. -
  • Assists in some execution of digital marketing strategies.
  • Assists in some data aggregation for digital marketing reports.
  • Basic understanding of marketing tools. -
  • Minimal level of impact on overall business goals.
  • Failure to achieve expected metrics/results will not result in serious effect on schedules or project milestones.
  • Assists in completing SEO tasks related to page production (competitor research, keyword research, content strategy, page tagging, QC, etc.), to social media engagement (responding to comments, creating and scheduling social posts), and to email marketing (drafting subject lines, drafting email outlines).
  • Assists in tracking and reporting on changes in traffic, rankings and trends.
  • Assists in measuring the effectiveness of strategies by reporting from a variety of sources (Google Analytics, Google Search Console, Majestic, SEMRush, Ahrefs, Campaign Monitor, Facebook Insights, etc.).
  • Shares report findings with team members through email, Slack or face-to-face meeting. -Quality Impact
    • Work is closely reviewed by peers or manager upon completion.Team Impact
      • Collaborate with marketing team members to achieve collective goals. -
      • Communicate findings and key results with other members of the marketing team. -
      • Work with the project management team to understand time scheduling.Preferred Qualifications & Skills
        • Passion for digital marketing and desire to learn something new each day. -
        • Proficient in G Suite.
        • Experience managing a professional social media account.
        • Ability to meet deadlines.
        • Ability to write easy to understand emails, social posts and reports.
        • Experience working in a content management system such as WordPress.
        • Ability to build positive relationships with others - a team player.
        • Intrinsically motivated to create the best content on the web.
        • Ability to adopt and implement company style guidelines.
        • Ability to work with G Suite applications.
        • Agility and adaptability in a fast-paced environment.
        • Excellent verbal and written communications skills.
        • Expertise/skills with both learning and sharing.
        • Professional and adept, with the ability to embrace technology and automation.
        • Ability to problem-solve, prioritize, and analyze tasks.
        • Adept at taking direction and applying it with accuracy and innovation.
        • Culture champion
          • An individual who exemplifies our core values and cultural values, like honesty, trust, having a good work ethic and pursuit of continuous self-improvement. These are demonstrated through expertise professionalism, autonomy and mentorship when approaching the responsibilities assigned below and in interactions with others.
          • A patient and strategic thinker with the keen ability to prioritize and focus.Bonus - -
            • 1 year+ of demonstrated experience in organic (SEO) marketing, social media marketing and/or email marketing
            • Responsible for basic SEO, email marketing or social media tasks
            • Pursuing additional education in Marketing/Digital Marketing - this could be Bachelor's degree, online certificate courses, etc
            • Passionate about sharing digital marketing insights with others
            • Familiarity with SEO tools such as Screaming Frog, SEMRush, Ahrefs, Majestic, etc. -
            • Experience with MailChimp, Campaign Monitor or other email marketing softwareWhy Work @ Launch That?
              • Our Mission and Vision: Launch That is an established leader in the world of digital marketing! Our vision is to build the most valuable digital brands. We believe we will achieve this by connecting people to extraordinary resources.
              • Our Team: Launch That's core talent is exceptional. Many team members have 10+ years of experience in digital industries across extremely competitive business lines. We believe that our work starts and ends with our team - and it's that focus that makes us one of the best places to work, not just in Orlando, but in the country.
              • Our Culture: We're a close-knit, interactive company with a passion to build something special. We offer a vibrant and fun culture that focuses on relationships and collaboration. Throughout the year, we host unique, fun events where we celebrate our successes. We donate our time and talents to helping our community at large.
              • Our Flexible Workplace: Our flexible workplace model consists of work-from-home opportunities with in-office days to maximize team collaboration. We believe in offering ongoing flexibility when it comes to the things that happen in life, like childcare, doctor appointments and the joys of homeownership!
              • Our Office: Our state-of-the-art workplace, which we designed and own ourselves, offers a unique break room with complimentary Xbox, arcade games, hot beverages on demand, fountain drinks, and a robust snack bar!If this sounds interesting to you, please submit your resume!Powered by JazzHR

Keywords: Launch That, Orlando , Digital Marketing Intern, Advertising , Orlando, Florida

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