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Digital Marketing Specialist

Company: Omicron Media, Inc.
Location: Orlando
Posted on: March 19, 2023

Job Description:

Top 3 reasons our employees love working at Omicron:

  • We build cutting-edge technology that is literally changing how the world consumes online content.
    • We get to collaborate with really smart, interesting people every day.
      • Omicron rewards its team with really fun company events. Past events include food trucks on-site for lunch, private movie screenings, tickets to charity galas and more!JOB SUMMARY:We are looking for a full-time Digital Marketing Specialist to join our growing NNTP team. As a Digital Marketing Specialist, you will help drive the strategy, planning and execution of our online marketing initiatives and sales funnels to grow our subscription base. If you are process-driven, have great attention to detail, follow instructions, and can take complete ownership of processes to get tasks completed, this is the role for you.RESPONSIBILITIES:
        • Use marketing and sales KPIs, as well as internal and external data reporting tools, to identify trends and growth opportunities, and execute marketing campaigns from start to finish.
        • You will autonomously lead projects from start to finish (i.e., identify areas of opportunity, structure analyses, gather data, generate insights, and communicate findings).
        • Ability to think analytically and set clear priorities for our design and development team.
        • High aptitude and enthusiasm for problem solving through analysis in Excel.
        • Create effective online marketing campaigns that improve retention, customer lifetime value, and adoption rate.
        • Ability to write content and copy for all online marketing initiatives.
        • Create a strategic content plan, campaign tactics, and track analytics.
        • Maintain brand consistency across all marketing campaigns.
        • Compile data and run analyses for marketing campaigns and promotions.
        • Deliver content and instructions to the design team to meet project specifications and timelines.
        • Attentive to detail with a keen eye for process improvement opportunities.
        • Coordinate day-to-day activities that lead to the completion of projects and tasks.
        • Collaborate across departments, implement customer and employee feedback, innovate on strategies, and help develop best practices.EXPERIENCE:
          • 4 years of experience working in a strategic marketing or agency team.
          • 2-5 years of experience in a highly analytical environment - analysis in a technology company, top management consulting firm, or similarly demanding environment in which modeling and strategic analysis are performed.REQUIRED PERSONAL SKILLS:
            • Very strong organizational and problem-solving skills.
            • Quality-oriented with strong attention to detail.
            • Excellent written, verbal and interpersonal communication skills.ADDITIONAL SKILLS:
              • Experience in strategic planning, copywriting and art direction.
              • Ability to analyze customer data and develop actionable insights that will shape a marketing strategy.
              • Writing experience with email marketing and direct marketing copy; able to massage product content into easy-to-understand benefits.
              • Ability to rapidly learn, internalize and leverage product/campaign information.
              • Comfortable dealing with senior management.EDUCATION:
                • BA/BS degree in Marketing, Communications, Digital Media or relevant field, or equivalent practical experience.
                • BA/BS degree not required in lieu of 5+ years ecommerce experience.OTHER:
                  • Remote work due to covid-19.
                    • We continue to work remotely as our offices remain closed for the safety of our employees. Once our offices reopen, employees will phase out of remote work and transition back to our Omicron offices.This job description is not intended to be all-inclusive.Omicron Media, Inc. is an Equal Opportunity Employer. EOE/AA M/F/D/VIf you are interested in this position with Omicron Media, Inc., please apply by visiting our website athttps://omicronmedia.com/work-here/job-listings/If your experience and qualifications match our current needs, a member of our Recruitment team will contact you. We look forward to hearing from you!OMI123

Keywords: Omicron Media, Inc., Orlando , Digital Marketing Specialist, Advertising , Orlando, Florida

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