Field Marketing Manager - eV Business (Florida Region)
Company: Medtronic
Location: Orlando
Posted on: January 14, 2021
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Job Description:
The person in this role will cover the state of Florida and must
reside in this regionCareers That Change Lives:Make an impact on
patients suffering from Chronic Venous Insufficiency (CVI). Help
improve patient access to therapies that improve their lives by
engaging with customer physicians, referring physicians, and the
sales team to educate and develop the patient care pathway.We are
looking for a Field Marketing Manager to raise awareness and
education on endoVenous disease states and our VenaSeal therapy.
This role sits within the Market Development group and will
collaborate closely with Sales, Medical Affairs, and Product
Marketing. To be successful in this role you will need to develop
comprehensive clinical knowledge of Medtronic---s endoVenous
business and VenaSeal product, and the ability to effectively
communicate that knowledge to the public, including potential
referring physicians, treating physicians, clinical staff, and
patients in order to support our US Market Development strategy.We
value what makes you unique. Be a part of a company that thinks
differently to solve problems and deliver meaningful innovations.A
Day in the Life: ---You will increase market penetration for
VenaSeal by being the area expert for facilitating and executing
initiatives to develop better patient care pathways and systems of
care for CVI patients. ---You will work with the market development
team, sales district managers, territory managers, and clinical
specialists to develop strategies and business plans to accelerate
the execution of pathway initiatives for better patient care.
---You will travel throughout your area to educate and support high
potential VenaSeal customers, maintain a network of local key
opinion leaders and CVI champions, and to assist in the sharing of
best practices from successful hospitals and programs throughout
the country. ---You will be responsible for educating and
supporting key treating physician accounts as determined by
supporting data, geographic canvasing and the direction of
marketing leadership. ---In conjunction with sales, market
development, and marketing communications you will identify,
create, and execute referrer and patient awareness campaigns in
under-penetrated locales. ---You will work directly with referring
physician specialties such as family practice, internal medicine,
podiatry, wound care center staff and other specialties with an
indication to refer a patient for further disease state evaluation
with a direct focus on the care pathway. ---You will provide
advanced clinical and technical support on VenaSeal. Educate
physicians and support staff on product instructions for use,
troubleshooting, clinical data, industry news, and relevant
competitive positioning. ---You will provide patient pathway,
market, and competitor information to the marketing team and
leadership; provide insight into the operationalization of our
strategies; and help inform our strategy and initiatives moving
forward. ---You will become a subject matter expert on CVI pathway
development and best practices. ---You will provide weekly and
quarterly summaries of performance against objectives to marketing
management as well as attending quarterly performance reviews and
all required meetings.---Travel - local and regional travel
required up to 70% of the timeMust Have: Minimum Requirements
---Bachelor's degree and at least 4 years of experience in a
marketing, clinical, sales, or sales support role (2 years of
experience with Advanced Degree) ---Project or program management
experience Nice to Have: ---Master---s Degree ---Previous Medtronic
experience in clinical, sales or marketing, or experience in the
healthcare industry, medical device or pharmaceutical preferred
---Strong project management skills and experience coordinating and
executing field-based marketing programs ---Previous experience
with developing and executing therapy awareness and education
programs strongly preferred ---Previous experience with clinical
and technical product and procedures in a hospital or clinic-based
environment ---Microsoft Outlook, Excel, Word and PowerPoint
experience About Medtronic Together, we can change healthcare
worldwide. At Medtronic, we push the limits of what technology,
therapies and services can do to help alleviate pain, restore
health and extend life. We challenge ourselves and each other to
make tomorrow better than yesterday. It is what makes this an
exciting and rewarding place to be. We want to accelerate and
advance our ability to create meaningful innovations - but we will
only succeed with the right people on our team. Let---s work
together to address universal healthcare needs and improve
patients--- lives. Help us shape the future. Physical Job
Requirements The physical demands described within the
Responsibilities section of this job description are representative
of those that must be met by an employee to successfully perform
the essential functions of this job. Reasonable accommodations may
be made to enable individuals with disabilities to perform the
essential functions. For Office Roles: While performing the duties
of this job, the employee is regularly required to be independently
mobile. The employee is also required to interact with a computer,
and communicate with peers and co-workers. Contact your manager or
local HR to understand the Work Conditions and Physical
requirements that may be specific to each role. (ADA-United States
of America) Additional Information Posting Date: Jan 8, 2021Travel:
Yes,
Keywords: Medtronic, Orlando , Field Marketing Manager - eV Business (Florida Region), Advertising , Orlando, Florida
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